The first thing you should do right after creating your website is to ask yourself: How do I increase the security of my website?
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There is nothing that generates more distrust to a user or client than a warning on the web page they are browsing, saying it is not secure. According to a study published by Hubspot, the majority of users look at the security protocols of a web page, since 82% of them said they immediately left any page where they felt unprotected.
Improving your website’s security will not only increase the amount of time your users spend on your site, but it will also protect your information and that of your users. Additionally, Google will deem your website safe to promote, improving your SEO positioning!
Many factors contribute to a website not being secure. Here we will explore why it is so essential that our website is protected.
First example: let’s say you are leaving your house and you are in doubt as to whether or not you left the door open. We tend to go back to check. Most likely, the door is closed, but it is not common for us to neglect the security of our home. However, on the internet, the opposite tendencies happen. This problem is because we do not know how to make our website secure, and we do not always protect our website correctly, which can have medium and long-term consequences.
Some overlook the protection of having a secure website, even though in our day-to-day lives, we are suspicious of our environment. Ask yourself: Do you keep your home Wi-Fi network protected with a password? Do you lock the door of your home? Do you have a security pattern for your cell phone? If the answer is yes to any of the above questions, then you should know that if you have a website, you must also have specific security measures.
If you are someone who prefers to watch explanatory videos instead of reading, you can view our video: how to make my website safe?
Link to Hubspot research: https://blog.hubspot.com/marketing/what-is-ssl
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